Imagine this: you make a contribution at work, or you score a big win. What do you do next?
Do you tell people about what you achieved?
Or, do you wait for other people to recognize you and leave your fate in their hands?
This week, we’re chatting with Carla Howard. Carla helps women become more Influential and promotable so they can rise with confidence and grace!
Carla was catalyzed to do this work after she asked her daughter and granddaughter to draw a picture of a leader. She was shocked to see that both of them drew pictures of men.
She knew she had to do something to help women rise to their own potential, and we’re so fortunate to have her here on the podcast this week!
Here’s what you’ll learn about in this episode:
Personal brand - Knowing your personal brand means knowing who YOU ARE AT YOUR CORE. Knowing your values, strengths, weaknesses, and what you look like when you’re at your best will set you up to create a strong, meaningful personal brand that serves to shout to the world who you are and what you stand for. Self-awareness is a powerful thing!
Self-promotion - Shudder. I know. This one is TOUGH! Self promotion can just be difficult for us, yet it’s so incredibly important. One of Carla’s genius abilities is to make processes like self-promotion feel systematic and easy. In fact, Carla is offering a free PDF to help you figure out how to self=promote in a way that doesn’t feel so heavy.
The spotlight effect - We tend to believe that other people are paying more attention to us (our wins AND our losses) than they actually are. This has a huge impact on our behavior! In some cases, we avoid taking a risk because we think other people will watch us fail. Or, we don’t feel the need to self-promote because we think other people see our accomplishments. This is called the spotlight effect. However, when it comes down to it, people aren’t paying attention to us, they’re paying attention to themselves.
Thank you, Carla, for such a powerful conversation!